#14: Easiest reinvention trick? (Agathe Assouline-Lichten)

Take a breakthrough idea—and improve it. Agathe Assouline-Lichten and her sister, Arielle, sweetened the dinner-in-a-box craze by making theirs about pre-measured ingredients for delicious cakes and cookies. Their Red Velvet Baking company (https://redvelvetnyc.com/) turns even the most kitchen-phobic person into an accomplished chef. Alert: Special holiday offer for CoveyClub members at the end of the podcast!